Senior Associate
European Trade Mark and Design Attorney
Irish Trade Mark Agent
BBL Business and Law, University College Dublin
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After graduating with an honours degree in BBL Business and Law from University College Dublin in 2013, Tasneem tried her hand in advertising and marketing agencies before finding her niche in the IP profession. She joined one of Ireland’s leading specialist IP firms, where she qualified as an Irish and European Trade Mark and Design Attorney in 2017.
Tasneem joined Keltie in 2025 after gaining extensive experience advising start-ups and SMEs on all aspects of IP. Also, in her previous firm, she was a member of a dedicated team working on contentious EU and UK matters for one of the world’s largest multinational technology conglomerates. This involved performing initial assessments, preparing demand letters, negotiating terms of settlement, and filing and substantiating EU and UK trade mark oppositions and invalidity proceedings.
Tasneem is a skilled advisor in all aspects of trade mark practice, with a particular interest in prosecution and contentious matters. She is committed to continuous professional education, having completed and obtained a distinction in the Legal Practice Course at BPP University in 2019, as well as the EUIPO’s Trade Mark and Design Education Programme for Practitioners in 2024. She is an active member of the Irish Association of Patent and Trade Mark Attorneys (APTMA).
17.04.2025
IPO Transformation Consultation IIOn 10 April 2025, the Government published responses to the second transformation consultation, which focused on changes to the IPO’s trade mark, design and tribunal services. This follows the first transformation consultation, published on 1 August 2023, which centred around the new digital patents service.
01.02.2023
UKIPO Requires UK Address for Service for International TMs and DesignsFollowing the recent decision of the Appointed Person (AP) in Tradeix Ltd v New Holland Ventures Pty Ltd BL (O/681/22) (Marco Polo Case), the UKIPO will now require a local address in the UK (or in Gibraltar or the Channel Islands) before any formal serving of documents in contentious proceedings relating to UK designations of International trade mark or design registrations. Failure to provide a UK address for service may result in a challenged registration being cancelled or an opposed trade mark being treated as withdrawn.
13.12.2022
Women and IP: a continuing journeyOtherLess related knowledge
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