09.07.2025
The UKIPO has issued a new Practice Amendment Notice (PAN 1/25) in response to the Supreme Court’s landmark ruling in the case SkyKick UK Ltd v Sky Ltd (2024 UKSC 36).
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The PAN states that the UKIPO may now object to trade mark applications which include overly broad terms, or unduly long lists of goods/services, if it believes that those terms were included in bad faith (i.e. if the list of goods and services is not fair, or reasonable, in the context of the applicant’s business).
The circumstances of each application will be different, and therefore the UKIPO cannot set any firm rules as to exactly what will, and will not, lead to a bad faith objection. However, there are a couple of circumstances that will inevitably lead to a bad faith objection being raised:
Other factors that will be considered by the UKIPO when assessing the fairness and reasonableness of the list of goods and services include:
Filing for broad terms like these will not automatically lead to an objection; however, applicants should consider whether sub categories might better capture how the mark is intended to be used.
If the UKIPO raises an objection, the applicant will have a 2-month period to either explain the commercial rationale behind the inclusion of the objectionable goods/services or submit restrictions. Should the objections be maintained, the applicant can appeal or request a hearing.
It is recommended that you get in touch with UK qualified trade mark attorneys when filing new applications to ensure that objections are not received. Keltie can assist with the drafting of suitable specifications and responding to refusals.

11.01.2023
What is a trade mark?Trade marks can apply to words, logos, colours, shapes, drawings, even sounds and smells. They are a badge of origin that allows a customer to see a brand or product, recognise it and know how they can repeat that transaction again.

24.03.2021
IP in the food industryFrom accommodating increasing demand to creating a sustainable food supply: innovation will be key in addressing the food industry's many challenges. How can that innovation be protected and exploited?
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