Design rights tend to be overlooked between patents and trade marks. But not at Keltie. We recognise that some businesses are built on aesthetics, and that design rights can be powerful tools.
Design law is evolving fast, presenting great opportunities and significant challenges:
Keltie places design protection at the heart of its services. The imaginative and constructive use of design registrations is an essential part of our client offering.
Design registrations are simple to get, but are all too easy to get wrong. There is minimal examination, but protection can be ruined by bad tactics upon filing. It is crucial to file intelligently. We know that broad protection is secured by expressing a design in its simplest form, and by exploiting the fee discounts available for multiple designs.
The lack of examination of design applications puts the onus upon post-grant proceedings. Here, we have in-depth experience of enforcing our clients' design rights and defending their validity.
Of course, the ease of obtaining design rights is a double-edged sword: clients find themselves threatened by the design rights of others. We have developed authoritative expertise in defending our clients against threats of design infringement proceedings.